Sarasota County Film and Entertainment Office, Economic Development Foundation
SARASOTA FL 34236-8511
To grow film, television and other entertainment media production volume throughout Sarasota County in order to create and retain high wage, high skill jobs, drive economic development and diversity, enhance tourism, and attract revenue from outside as well as expand capabilities within Sarasota County in these creative industries.
CEO/Executive Director Jeanne D. Corcoran
Board Chair Jean Trammell
Board Chair Affiliation The Venice Company
General Info
Organization DBA
Sarasota County Film and Entertainment Office
Tax Exempt Status Public Supported Charity
Incorporation Year 2009
State Charitable Solicitations Permit Yes Dec 2016
State Registration Yes Dec 2015
Financial Summary
Note: Revenue includes the value of in-kind contributions/donations
IRS Letter of Determination
IRS Letter of DeterminationView
Impact Statement

Top Accomplishments in past year: 1-SCFEO brought worldwide speaker, originator & executive producer of all BATMAN film franchise movies, Michael Uslan, to Sarasota County to lecture at several colleges as well as network with international co-production experts and community business leaders, resulting in… 2-Business relationship formed from Sarasota for multiyear, estimated $200 Million film franchise co-development project with China; 3-Established first three-entity media partnership w/film commission, post-secondary education facility & government television program locally to showcase area creatives, companies and their achievements, “Suncoast Spotlight”; 4-We have surpassed the 2,000 mark for projects/productions of all kinds we have served and exceeded a $40 million economic impact figure for Sarasota County; 5-We completed a 2-year Board of Directors service for the global Association of Film Commissioners International, as the first Florida film commission ever elected to that board in the organizations 33+ year history.  

In the upcoming year, our top goals are:   1-Expand the education and training opportunities for our workforce and those interested in becoming a part of the television, film and other media industry, 2-Identify & assist specific outside projects as well as original, locally-created television content for production here in Sarasota County to drive economic growth in this industry here, create and retain and regain lost jobs accordingly; 3- Facilitate expanded infrastructure development relative to television, film and other media production, including mentoring and providing information and supporting efforts for new companies relocating/establishing a business here as well as existing companies/entrepreneurs/institutions' growth and expansion; 4-Innovate and create an awards program for locally conceived and executed demonstration / proof-of-concept projects in order to directly connect those projects to industry opportunities.
Needs Statement

1: Create new & expand existing training/educational programs in collaboration with community partners & educational facilities, to grow & improve skill sets, increase, retain & recover workforce in film, television, omnimedia, internet/web, & other related creative industries: $50,000 sought.

2: PROOF-OF-CONCEPT award program, $5,000 each to 5 selected  projects chosen through vetting program #3 below, for pitching/marketing to industry in trade shows, conferences & sales meetings with industry decision-makers, to benefit Sarasota County jobs & economic development: $25,000 sought for the awards, and:
3: Contract Project Manager to implement & administer four-month PROOF-OF-CONCEPT PROGRAM including submission period, vetting panel/judges, outcomes & communications to selected entrants: $16,000 sought.
4: Part-time research assistant in training to identify Sarasota County-suitable specific television and other media projects; possibility of permanent and/or full-time future employment: $15,000 sought.
5. Rebrand the Sarasota County Film & Entertainment Office as the SARASOTA COUNTY OMNIMEDIA FILM OFFICE to distinguish/better define us & connect/communicate/capture the diverse range of technology, media, movies, TV & other productions & businesses we seek to serve: $10,000 sought.


Background Statement

The Sarasota County Film & Entertainment Office was founded in February 2007 as a full-time, professional film commission division of the Sarasota County EDC, focused on economic diversification, enhancing tourism, job creation and workforce development, as well as raising the visibility and credibility of Sarasota County as a desirable region for television, film, new media and other forms of entertainment and communication. It’s primary functions/duties include but are not limited to:

  1. Facilitate and serve the needs of television, film, new media, commercials, print and editorial, and many other diverse media productions of all kinds, totaling to date more than 2,000 projects representing an economic impact since inception in excess of $40 million for Sarasota County;
  2. Marketing, sales, promotion, press and publicity about Sarasota County and its film-ready status in the State of Florida for all types of media development and production;
  3. Design and bring online extensive electronic resources;
  4. Educate, integrate, network together and assist to grow/expand the knowledge and skills of hundreds of production community professionals in our region;
  5. Participate in industry trade shows, film commission conferences, and film festivals including international, national, statewide, regional and local;
  6. Make personal “sales” calls on industry professionals in the Los Angeles region, as well as New York City, and other areas as appropriate;
  7. Develop general community awareness and foster education and outreach about the film commission and its duties/goals/mission, through public speaking;
  8. Bring television, film and other media leaders, executives and industry professionals to Sarasota County for scouting and familiarization (FAM) tours as well as an informative public receptions and Q&A panels, lecturing and meeting with/developing relations with local government and municipalities;
  9. Establish and maintain intergovernmental relationships and teamwork to ensure efficient and productive “best practices” relative to our industry, including permitting and locations access/utilization;
  10. Help Sarasota County’s film commission achieve and remain highly recognized by the industry as a superior quality, quick-responding, highly skilled and service-oriented film commission.
Areas Served
Areas Served
FL- Sarasota
Areas Served Comments We serve the entire expanse of Sarasota County including cities of Sarasota, Venice and North Port, town of Longboat Key, and the five barrier islands as well as two unincorporated communities, plus we provide regional support and partnering with Manatee County on various special projects.
Service Categories
Primary Org Type Arts,Culture & Humanities
Secondary Org Type Public & Societal Benefit
Tertiary Org Type Arts,Culture & Humanities
Statement from the Board Chair/Board President

Education+Networking Programs: 4 networking mixer events minimum per yr w/expert guest lecturers/speakers/interviewees in film, TV, web/internet, new tools and technology, and other related topics, with a target of more than 300 attendees for the year; a minimum of six educational presentations by the film commission to the production community and general organizations, clubs, groups, entities/municipalities, to build collaboration, support and awareness of the economic impact, tourism benefits, and job creation/expansion/retention provided by these efforts.

Budget $36,000
Category Arts, Culture & Humanities, General/Other Film & Video
Program Linked to Organizational Strategy Yes
Population Served Adults Families General/Unspecified
Short Term Success An annual result of having 300 or more total attendees/participants in the educational networking events, and educational presentations completed to 150 or more community leaders, businesses, and non-industry citizens to inform and educate the general community and garner support and collaboration for other programs of training and workshops.
Long Term Success Long term benefits will include having facilitated the success of independent filmmakers, television content creators and new media entrepreneurs as shown by their new or expanded business operations, stable economics in the community, job creation and completed productions of their own.  These events over the last few years have produced working collaborations between individual entrepreneurs who were introduced through these SCFEO programs taking place.  
Program Success Monitoring We use specialized software programs specific to our industry including ReelScout (tracks projects from first contact through completion), a custom permitting program developed in conjunction with the county, a tracking and reporting system quarterly to the county, together with data and metrics received through our website technology, and through tracking attendance and responses to our events, programs and networking mixers for the community, as well as trade mission outcome reports from conferences and trade shows' participation.
Program Success Examples Most successful to date, an international co-production whose parties were introduced through the Sarasota County film commission at an educational speakers/networking program, which will occur between Florida and China with a value of approximately $200 million estimated to have a five to 7 year collaborative lifespan.  The principle creative person owns a condominium in Sarasota County.  Details are confidential, but additional information to a certain extent can be provided.  Additionally, these programs of the SCFEO have also influenced and contributed to the creation of two film/television community organizations, the expansion and growth of two local video and television production companies, the successful relocation and establishment of two entertainment industry-related companies, one specialing in new technology and the other in high fashion and commercials.  Other partnerships and collaborations int he private sector are directly attributable to these programs.

Proof-of-Concept (POC) Program: 6-mo project including project manager; proposed as annual competitive event for submissions from Sarasota County resident creatives for concepts/demos of potential TV, web, new media, film & other SERIES programs. Five entrants will be selected for $5,000 funding each to expand POC to professional quality specific to being pitched/presented to  industry executives in targeted network, cable outlet, web or other production entity.  The focus will be to not only guide local talent to job opportunity creating a series program, but to have such series preproduced, produced, post produced or otherwise executed in part or in full in Sarasota County, using our local vendors, businesses, crew and equipment, soundstages/studios and other local assets.

Budget $45,000
Category Arts, Culture & Humanities, General/Other Broadcasting
Program Linked to Organizational Strategy Yes
Population Served General/Unspecified Adults US
Short Term Success 100% of participants will exhibit improved skills in critical thinking, including conceptualizing and defining new and unique ideas; 100% of entrants/participants benefit immediately/ongoing from guidance and mentoring by film commission & project manager to learn and implement professional methods for executing process to create and submit "proof of concept" products as examples of their original creative ideas; 100% of participants achieve unique opportunities to express and present themselves through electronic media, for evaluation and guidance by industry professionals they could not otherwise reach individually; 
Long Term Success For participants taking part in this competitive opportunity, assuming a minimum of fifty entrants, 100% will have taken an initial idea, expanded it into a well thought-out concept, created a physical representation of that concept & advanced their own progress in bringing their concept to fruition. 1-out-of-10 will be selected for advancing their concept to a more fully-developed, professional product that can then be used & assisted by the film commission for presentation to decisionmakers in television and other media, for job opportunities, career launch or advancement, introduction into the industry in which they seek to become employed for a long term career.  For the community, the program targets having at least one of the five selected POC entries move forward to development, pre-production, production, post production in part or in full taking place in Sarasota County, thereby driving economic development & diversification, job creation, expanded infrastructure.
Program Success Monitoring The project manager will have deliverables in place include minimum submissions to obtain, minimum qualifications of vetting panel and judging criteria for entrants, tracking scoring and charting/graphing those results; and efficiency/timeline of entire program from outset to completion; surveys will be completed by all entrants within 90 days of program wrap, compiling data of their experience and learning milestones as well as other elements to quantify the value of the program and its impact.  Entrants will continue to be networked into opportunities and events implemented by the Sarasota County film commission and its collaborative partners.
Program Success Examples this will be a new program to be initiated this fall 2015; however, we have done a similar program on a smaller scale in the past called "TV ME" and it generated more than 500 entries nationwide, ran successfully for three years and was enthusastically received by leading executives in television in Los Angeles and New York, developing relationships and opportunities as well as exposure and project development for more than 30 participants whose entries were selected for further exposure and support.  The program created press and publicity for Sarasota County as a center of creativity, a fertile community for growing creative content, a receptive film commission eager to expand the opportunities for its citizens in the field of television, and provided enhanced and strengthened relationships with professionals in major markets of television.
Description Training program and hands-on experience in the film commission for a part-time Television Research Assistant, who will learn specific methods, technology and databases to research television content in conceptualization, development and preproduction, and how to determine if it may be suitable for being done in Sarasota County, as well as surveying the production entities as to specific need overviews and fulfilling requests for additional information.
Budget $15,000
Category Arts, Culture & Humanities, General/Other Broadcasting
Program Linked to Organizational Strategy Yes
Population Served General/Unspecified Adults US
Short Term Success Trainee will acquire industry specific knowledge and familiarity with the process of television content development from concept through preproduction in particular.  He or she will learn research and fact-finding process and best practices to compile data specific to television content that may be suitable for on-location filming in Sarasota County, using our assets, locations, crew, equipment, vendors, students and interns and more. Trainee will improve their critical thinking skills, they analytic abilities, and their recordkeeping for not only gathering the research information but also compiling results in deliverable form for reports and analysis.  
Long Term Success Long term benefits for the Trainee will include skills suitable for permanent full time well-paid employment in careers relative to television and other media production, specific to logistics and research on the processes from concept to completion.  He or she will be a desirable hire for not only film commissions, but also production companies, producers, studios and independent facilities involved in the creation of television content of all kinds, as well as governmental agencies serving the industry such as permitting divisions and financial divisions, as well as educational facilities that teach the business and creative processes of television, film and other media in their curriculum.  The long term benefit to the community will include higher levels of production acitivty directly brought about by implementing the knowledge gained through the research to pursue these projects for our community, connect with viable productions and their key executives.
Program Success Monitoring We continue to maintain communications with our former trainees, and they have, with the aid of our training, recommendations/referrals, gone on to major in filmmaking and television production, including obtaining scholarships and creating their own independent content, much of which has also become award-winning.  Several have gone on to gainful employment in both television and film production, including projects in Florida, in New York City, in Los Angeles and in Europe.  We track their success through follow-up with employers and producers/executives with whom they have worked.
Program Success Examples Through this research and fact-finding process, we have attracted and succeeded in having productions shoot and produce in Sarasota County that have driven millions of dollars in direct spending and economic impact into our community, including the hire of local people, vendors, services, equipment providers and more.  We have successfully served more than 2,000 projects in seven fiscal years, with a $40 million+ economic impact in Sarasota county.
Program Comments by Organization Three primary programs are listed above, as our film commission continues to accomplish many major and minor initiatives in addition to those with the budget we have to work with.  The three above programs could be 
CEO/Executive Director
CEO/Executive Director Jeanne D. Corcoran
CEO Term Start Feb 2007
CEO/Executive Director Email
Experience 18 yrs experience professional Film Commissioner 1997-Present; concurrent with 23 yrs professional award-winning producer/writer/creative director in video, television & film 1992-Present; CEO/Creative Director/co-founder of children's multimedia company 2003-Present; 
Former CEOs/Executive Directors
Senior Staff
Staff & Volunteer Statistics
Full Time Staff 2
Part Time Staff 0
Staff Retention Rate % 100
Professional Development Yes
Contractors 0
Volunteers 4
Management Reports to Board
CEO/Executive Director Formal Evaluation Yes
Senior Management Formal Evaluation Yes
Non-Management Formal Evaluation Yes
Collaborate and partner (C&P) year-round w/tourism VISIT SARASOTA & EDC; C&P twelve or more times per yr on education/networking events & projects inc. mentor & assist student films, special initiatives, developmental programs & more, w/post-secondary educational inc. Ringling College of Art & Design, State College of Florida, University of South Florida Sarasota-Manatee, Suncoast Technical College; C&P 4x per yr+ w/Sarasota County private sector businesses' sponsorship of industry speakers, VIP hosting & fam tours, special events & panels; C&P w/County gov'mt. inc. economic development, parks/recreation, finance, Ch.19 TV & other depts/divs for development & implementation of best practices, programs & special outreach/events; C&P w/local municipalities & non-profits across Sarasota County & regionally thru outreach, program development & educational presentations inc. cities of Sarasota, Venice, North Port & town of Longboat Key, civic & professional orgs such as Chambers, Clubs, Groups, Associations; C&P statewide w/ gov'mt. film entities thru Film Florida trade assn. on committees, chairing/co-chairing councils, board positions; C&P w/global Association of Film Commissioners International (18 yrs active membership) inc. first FLA film commission elected to Board of Directors. 
External Assessments and Accreditations
Risk Management Provisions
Government Licenses
Organization Licensed by the Government No
Fundraising Plan No
Communication Plan No
Strategic Plan No
Strategic Plan Years
Strategic Plan Adopted 0
Management Succession Plan No
Continuity of Operations Plan No
Nondiscrimination Policy No
Whistle Blower Policy No
Document Destruction Policy No
Directors and Officers Insurance Policy Yes
Policies and Procedures No
Multi-Media Comments by Organization We are a facilitator of all multi-media and omnimedia technology and projects of all types that are not rated beyond an "R" or its equivalent in any form of media, in order to drive economic development, create jobs, retain human capital in our County, and grow our technology tools and techniques and the businesses and entrepreneurs those foster.  We utilize all forms of multi-media possible within our own budgetary constraints, to serve our mission and promote our goals, serve our citizens and community at large.
Board Chair
Board Chair Jean Trammell
Company Affiliation The Venice Company
Board Term Oct 2007 to Sept 2015
Board Chair Email
Board Members
Board Members
Film Commission Council Mary Forristall Forristall Enterprises, Inc.
Film Commission Council Robert Girard Tough Monkey Productions
Film Commission Council Irene Gottlieb Garnet Media Group
Film Commission Council Virginia Haley Visit Sarasota tourism division for Sarasota County
Film Commission Council Mark Huey CEO/PresidentEconomic Development Corp. of Sarasota County
Film Commission Council Martin Hurwitz Retired, Film/Television Industry Agent
Film Commission Council Delmar Jacobs State College of Florida head of digital film
Film Commission Council Robert Melville Ringling College digital filmmaking department
Film Commission Council Keri Nakamoto Ripcord Media
Film Commission Council Frances Presley Rice Block Starz Music Television LLC, CEO
Film Commission Council Bruce Rodgers The Hermitage Artist Retreat Exec. Director
Film Commission Council Edward Taylor Equity Investment Professionals
Chair, Film Comm. Council Jean Trammell The Venice Company
Film Commission Council Harry Walia Walia Development Co.
CoChair Film Comm Council John Welch Retired Doctor, Private Practice
Board Ethnicity
African American/Black 1
Asian American/Pacific Islander 2
Caucasian 12
Hispanic/Latino 0
Native American/American Indian 0
Other 0 0
Board Gender
Male 9
Female 6
Board Term Lengths 4
Board Term Limits 0
Board Orientation Yes
Number of Full Board Meetings Annually 4
Board Meeting Attendance % 62
Board Self-Evaluation Yes
Written Board Selection Criteria No
Board Conflict of Interest Policy Yes
% of Board Making Monetary Contributions 0
% of Board Making In-Kind Contributions 100
Current Year Projections
Tax Year Start Month Oct
Tax Year Start Day 01
Tax Year Begins 2015
Tax Year End Month Sept
Tax Year End Day 30
Tax Year Ends 2016
Projected Revenue $130,000.00
Projected Expenses $130,000.00
Organization has Endowment No
Capital Campaign
Currently In a Capital Campaign No
Campaign Purpose
Campaign Goal
Amount Raised To Date 0 as of 0
Audit/Financial Documents
Financial Review
Expense Allocation
Fiscal Year201520142013
Program Expense$6,793$913$0
Administration Expense$1,842$2,686$2,923
Fundraising Expense$0$0$0
Payments to Affiliates$0$0$0
Total Revenue/Total Expenses0.580.280.68
Program Expense/Total Expenses79%25%0%
Fundraising Expense/Contributed Revenue0%----
Assets and Liabilities
Fiscal Year201520142013
Total Assets$6,035$2,280$3,977
Current Assets$6,035$2,280$3,977
Long-Term Liabilities$0$0$0
Current Liabilities$0$1,914$1,012
Total Net Assets$6,035$366$2,965
Top Funding Sources
Fiscal Year201520142013
Top Funding Source & Dollar AmountContributions, gifts, grants $5,000Other Income $1,000Other Revenue $2,000
Second Highest Funding Source & Dollar Amount0 $00 $00 $0
Third Highest Funding Source & Dollar Amount0 $00 $00 $0
CEO/Executive Director Compensation $75,001 - $100,000
Tax Credits No
Short Term Solvency
Fiscal Year201520142013
Current Ratio: Current Assets/Current Liabilities--1.193.93
Long Term Solvency
Fiscal Year201520142013
Long-Term Liabilities/Total Assets0%0%0%
Financials Comments
Financial Comments by Organization

OPPORTUNITY: Grow the quantity & quality of high-wage, high-skill, high-tech jobs & businesses in Sarasota County to create, retain, & bring back valuable "human capital" which we are losing to competitor states & regions -- which directly affects our long-term quality of life, caliber of residents, availability & expertise of support services, tax base & more. OVERVIEW: The SCFEO has an opportunity to capitalize on our existing strong industry relationships to bring leaders in film, television, new media, internet, high tech & other related fields in communications & media to Sarasota County to teach, speak, conduct workshops, develop relationships & explore options for workforce & business possibilities here. This opportunity is crucial to pursue, to strengthen our Sarasota County & collaborative regional stability in growing these industries. We must do this on a localized basis more than ever due to the challenges presented by State government's reduced spending & commitment in these areas. The consequent reduction in impact that our region incurs due to the State's actions must be addressed through more concerted & innovative action on our part not less due to funding inadequacies. CHALLENGE: The SCFEO has a very limited budget that has not substantially grown --& has during several recent fiscal years shrunken on occasion-- necessitating cutback on educational & outreach programs to train & improve our local workforce & businesses related to the creative industries sector. Specific to this challenge (& in addition to serving/facilitating an average of more than 300 client/customer projects annually) inventive/innovative & aggressive sales & marketing efforts continue by the SCFEO as well as execution of successful events featuring exceptional experts & speakers brought to the community but funds are consistently in short supply. It is essential to have grant funding that will allow longer-term planning & obtaining commitments to grow these efforts.

Financial Comments by Foundation Financial information taken from the audited financial statements as the organization files a Federal 990-N (postcard). 
Nonprofit Sarasota County Film and Entertainment Office, Economic Development Foundation
Address 1680 FRUITVILLE RD STE 402
Phone 941 309-1200 111