Humane Society of Manatee County Inc
2515 14th Street West
Bradenton FL 34205

The Humane Society of Manatee County is committed to leading the community in fostering compassion and respect for animals through care, education and collaboration.

CEO/Executive Director Executive Director Pending
Board Chair Marsha Forrest
Board Chair Affiliation Central Market
General Info
Organization DBA
Supported Organization
Former Names
Tax Exempt Status Public Supported Charity
Incorporation Year 1971
Awarded competitive grant from Community Foundation in the last 5 years? Yes
State Charitable Solicitations Permit Yes Dec 2016
State Registration Yes May 2016
IRS Letter of Determination
Financial Summary
Projected Revenue $1,300,000.00
Projected Expenses $1,300,000.00
Other Documents
Impact Statement

1. We have operated the only high-volume, low-cost Spay/Neuter Clinic in Manatee County since April 2009, performing more than 31,000 surgeries - aiding the reduction in homeless animals entering the County Facility by 25%. 

2. Providing adoption for more than 900 dogs and cats to loving homes in 2014. Many of these animals required extraordinary medical procedures, heartworm treatment or surgery.  HSMC takes the most animals from Manatee County Animal Services into our adoption program each year for a Second Chance to find a loving home. 

3. Distributed over 2,000 lbs of dog and cat food per month to economically challenged pet owners, allowing them to keep their pets instead of having to surrender them to a shelter.
4. We have added additional services including low-cost wellness and vaccine clinics to meet the community need for affordable and accessible veterinary services. 
Needs Statement
We are in desperate need of the following:
1.  Our Second Chance Adoption Program needs $20K annually for extraordinary medical care for animals with special needs, who without treatment would not be healthy enough for adoption.  The HOPE Fund at HSMC covers medical cost associated with emergency or critical care, heartworm treatment, spay/neuter or other conditions needing medical attention that would not be provided at another facility.

2.  The HSMC newly expanded Pet Health Center has created an Angel Fund to provide assistance to injured or ill pets of owners with limited financial resources.  This fund will be used for pets with treatable conditions to return them to health and allow them to stay with their families.  We have learned that in many cases the owners only options are to euthanize the pet or to surrender it at County Shelter where it may also suffer the same fate.  In the first year we hope to raise $10,000 for the Angel Fund.

3.  With new space available for the Adoption Program after the Clinic move  we will be creating some “Living Room” areas to showcase adoptable dogs and cats and will need pet friendly enclosures with windows, doors, pet “furniture” and stimulation activities.  ($25,000)

Background Statement
The Humane Society of Manatee County was founded in 1971 by a group of animal loving individuals who were determined to save the thousands of animals euthanized each year.
Areas Served
Areas Served
In a specific U.S. city, cities, state(s) and/or region.
Service Categories
Primary Org Type Animal Related
Secondary Org Type
Tertiary Org Type
animal adoptions, spay and neuter clinic, humane society, animal welfare, dogs and cats
Statement from the Board Chair/Board President

Applying a community-wide focus, the HSMC board and staff has worked tirelessly to create a central resource for cats and dogs, and the people that love them. Over the past six years we have added to our animal shelter a high-volume spay/neuter clinic, a pet food bank, a trap-neuter-return program for feral cats, preventative veterinary care services, and a grant-funded community outreach coordinator. I hope that you will read more about our life-saving programs in the next page of our profile!

The board has taken the next step in our community commitment by investing in the expansion of our clinic facility and added wellness services. In July 2015, the doors will open to our new Pet Health Center, a 10,000 square foot, repurposed building to serve not only our shelter animals and the public, but also pet owners that may not otherwise be able to afford veterinary care for their pets. We have identified this as a great need in Manatee County as many lower income pet owners find this to be a literal life-or-death situation for their family pet.

While I am very proud of the board’s success in making measurable impact to our community and it’s animals, we are not without our challenges. HSMC is largely supported by the generosity of individual donors, foundations, and grants. In order to be self-sufficient, the board annually receives continuing education on development and fund raising, conducts an annual campaign, and assists in coordinating two major fundraisers each year. Another funding hurdle is the fact that we are not supported such as The Humane Society of the United States or the ASPCA. In the future, the board would like to create awareness with a “donate local” campaign, making the distinction between local and national animal welfare groups.

As my nine years of board service winds down, I am proud of the accomplishments the Humane Society of Manatee County has made to improve and save the lives of animals, along with helping the people who love them. Animals enrich our lives, brighten our day, and bring us comfort when we need it most. Yes, challenges lie ahead, but we are determined to accomplish our mission of leading our community in fostering a kinder, gentler place for us all to live.

Statement from the CEO/Executive Director
As the Executive Director of the Humane Society of Manatee County I see looks of fear and trepidation change to happiness in the faces of dogs and cats that are given a second chance here at our shelter.  Our Animal Care staff members and volunteers provide reassuring care with walks and treats to make our shelter residents feel wanted while they wait for their forever home.  Our Spay/Neuter Clinic staff provides high quality care to our patients while meeting the high-volume demand to help control pet over- population and reduce the number of animals entering the County Shelter. We see the number of animals impounded and euthanized decreasing annually and know there is a direct correlation to our high-volume Spay/Neuter clinic, Pet Safety Net program and Second Chance adoption program.  Through the generous support of our donors, the Humane Society of Manatee County will lead Manatee County in creating a No-Kill community where animals receive the compassion and respect they deserve.    
Description We provide affordable spay and neuter services to the general public. There are no income or residency requirements. Some grants are available for free surgeries.We also provide affordable vaccinations to the public as part of our mission to help keep pets healthy and in their homes. 
Budget $600,000
Category Animal-Related, General/Other Veterinary Services
Program Linked to Organizational Strategy Yes
Population Served Adults
Short Term Success To provide an affordable solution to those who cannot afford conventional veterinary services and continue to educate the public on the benefits of spaying and neutering.
Long Term Success Our goal is to reduce the number of homeless animals in Manatee County by spaying and neutering. This will reduce unwanted litters who historically end up in the county shelter and are euthanized. It will also reduce the number of feral cats in the county. Our goal is to make Manatee County a "Humane Community" where every adoptable animal has a loving home.
Program Success Monitoring Reporting by Humane Society, Animal Services and Bishop SPCA in accordance with Asilomar accords to monitor euthanasia rates in the county.
Program Success Examples
Success will be measured by the reduced number of euthanasia in our county because there will be less animals entering our county shelter system.
We care for more than 900 dogs and cats per year as they wait for their forever homes. HSMC takes animals with medical conditions who might otherwise be euthanized because of the lack of care in other facilities and give them a Second Chance at a happy life.
Budget $418,000
Category Animal-Related, General/Other Animal-Related, General/Other
Program Linked to Organizational Strategy Yes
Population Served Families Adults
Short Term Success
Short term success is similar to long term success, having a 100% adoption rate.
Long Term Success
The success of our Second Chance program is dependent on tracking adoption numbers as well as the decrease in euthanized animals in our county. We are always looking to have 100% success in adopting our dogs and cats to loving homes.
Program Success Monitoring
This programed in monitored by shelter software as to the adoption rate.
Program Success Examples
We frequently receive success stories from our adoptive families with pictures and narratives of how happy they are with their new pet.
We provide dog and cat food to pet owners experiencing temporary economic difficulties in order for them to keep their pets. All food given out through our food bank is donated by the public. We distribute approx. 2,000 lbs per month and allow pet owners a month's supply for up to 3 times annually.
Budget $0
Category Animal-Related, General/Other Animal Ownership
Program Linked to Organizational Strategy Yes
Population Served Poor,Economically Disadvantaged,Indigent
Short Term Success
Every month we provide 2,000 lbs of food to help feed hungry dogs and cats.
Long Term Success
By providing food to economically challenged pet owners, we estimate that hundreds of animals are kept in their homes and not relinquished to shelters or euthanized at the county facility.
Program Success Monitoring
We monitor the amount of food distributed and the number of animals helped.
Program Success Examples
There are many instances of owners telling us that they would have to give up their pets if it weren't for the food we provide. We also have those people who recover from their circumstances and become food donors themselves.
Program Comments by Organization
We have the opportunity to lead Manatee County to become a humane community with our high volume spay/neuter clinic. We are performing approx. 5,000 surgeries per year which has a direct correlation to the number of animals ending up in our county facility where they are at risk of being euthanized. Our challenge is to be able to provide these surgeries at little to no cost for economically challenged individuals whose animals are at greatest risk. We have recently purchased an adjacent building and will be expanding our clinic and adding services to meet the needs of the community.  Once completed,  we will be making plans to build a new Shelter and Adoption Center at our current location.
Program Comments by Foundation
CEO/Executive Director
CEO/Executive Director Executive Director Pending
CEO Term Start 0
CEO/Executive Director Email n/a
Former CEOs/Executive Directors
Denise Deisler Sept 2008 - Nov 2011
Amy Vandell 2010 - Nov 2015
Senior Staff
Valerie Bliss Director of Development
Dr. Julie Hollifield Medical Director
Terri Romano Veterinary Practice Manager
Hildy Russell Finance & Communications Director
Staff & Volunteer Statistics
Full Time Staff 12
Part Time Staff 11
Staff Retention Rate % 82
Professional Development Yes
Contractors 5
Volunteers 200
Management Reports to Board Yes
CEO/Executive Director Formal Evaluation Yes
Senior Management Formal Evaluation Yes
Non-Management Formal Evaluation Yes
We collaborate with Manatee County Animal Services, Bishop SPCA and Gulfshore Animal League, Humane Society at Lakewood Ranch, Nate's Honor Animal Rescue and Animal Network as well as other community based rescue groups to help create a more humane community and reduce impact on the county shelter. 
Manatee Chamber of Commerce2015
Florida Association of Animal Welfare Organizations2015
External Assessments and Accreditations
Awards & Recognition
Risk Management Provisions
Government Licenses
Organization Licensed by the Government
Fundraising Plan No
Communication Plan No
Strategic Plan No
Strategic Plan Years 2
Strategic Plan Adopted Apr 2013
Management Succession Plan No
Policies and Procedures Yes
Continuity of Operations Plan No
Nondiscrimination Policy Yes
Whistle Blower Policy Yes
Document Destruction Policy Yes
Directors and Officers Insurance Policy Yes
Management Comments by Organization
Management Comments by Foundation
Board Chair
Board Chair Marsha Forrest
Company Affiliation Central Market
Board Term Oct 2015 to Sept 2016
Board Chair Email
Board Members
Board Members
Xtavia Bailey Community Volunteer
Lisa Barnott Schroeder Manatee Ranch
Gina Brulato Realtor
Kristeen Ezell Visual Harmony Productions
Marsha Forrest Central Market
Toby Guinn Asolo Theater
Cookie Jordan Parrish Village News
Brooke Plesh Neal Land Ventures
David Smith Certified SEO
Andrea Tetla First Bank
Student serving on the board through Community Youth Development? No
Board Demographics - Ethnicity
African American/Black 1
Asian American/Pacific Islander 0
Caucasian 9
Hispanic/Latino 0
Native American/American Indian 0
Other 0 0
Board Demographics - Gender
Male 2
Female 8
Unspecified 0
Board Term Lengths 3
Board Term Limits 3
Board Orientation Yes
Number of Full Board Meetings Annually 12
Board Meeting Attendance % 72
Board Self-Evaluation No
Written Board Selection Criteria No
Written Conflict of Interest Policy Yes
% of Board Making Monetary Contributions 100
% of Board Making In-Kind Contributions 64
Constituency Includes Client Representation Yes
Standing Committees
Communications / Promotion / Publicity / Public Relations
Advisory Board / Advisory Council
Governance Comments by Organization
Governance Comments by Foundation
Fiscal Year Projections
Fiscal Year Begins 2014
Fiscal Year Ends 2015
Projected Revenue $1,300,000.00
Projected Expenses $1,300,000.00
Endowment Value
Endowment Spending Policy
Endowment Spending Policy %
Capital Campaign
In a Capital Campaign No
Campaign Purpose
Campaign Goal
Campaign Dates 0 to 0
Amount Raised To Date 0 as of 0
Capital Campaign Anticipated in Next 5 Years? Yes
IRS Form 990s
Historical Financial Review
Revenue SourcesHelpThe financial analysis involves a comparison of the IRS Form 990 and the audit report (when available) and revenue sources may not sum to total based on reconciliation differences. Revenue from foundations and corporations may include individual contributions when not itemized separately.
Fiscal Year201420132012
Foundation and
Corporation Contributions
Government Contributions$0$0$0
Individual Contributions$734,670$2,493,020$1,920,106
Investment Income, Net of Losses$5,295$0$1,153
Membership Dues$0$2,208$0
Special Events$42,953$104,451$42,182
Revenue In-Kind$138,950$0$0
Expense Allocation
Fiscal Year201420132012
Program Expense$1,149,230$860,091$710,439
Administration Expense$108,102$99,039$84,785
Fundraising Expense$164,340$116,540$40,088
Payments to Affiliates$0$0$0
Total Revenue/Total Expenses0.882.872.94
Program Expense/Total Expenses81%80%85%
Fundraising Expense/Contributed Revenue21%4%2%
Assets and Liabilities
Fiscal Year201420132012
Total Assets$4,237,418$4,244,089$2,271,642
Current Assets$3,389,762$2,711,342$1,886,501
Long-Term Liabilities$0$0$0
Current Liabilities$67,119$36,500$76,217
Total Net Assets$4,170,299$4,207,589$2,195,425
Top Funding Sources
Fiscal Year201420132012
Top Funding Source & Dollar AmountContributions, gifts, grants $734,670Contributions, gifts, grants $2,493,020Contributions, gifts, grants $1,920,106
Second Highest Funding Source & Dollar AmountMedical Clinic $380,045Medical Clinic $415,406Medical Services $442,039
Third Highest Funding Source & Dollar AmountAdoptions $74,352Fundraising $104,451Adoptions $49,364
CEO/Executive Director Compensation
Co-CEO/Executive Director Compensation
Tax Credits No
Short Term Solvency
Fiscal Year201420132012
Current Ratio: Current Assets/Current Liabilities50.5074.2824.75
Long Term Solvency
Fiscal Year201420132012
Long-Term Liabilities/Total Assets0%0%0%
Financials Comments
Financial Comments by Organization
In our last fiscal year we were fortunate enough to receive more than 130K in In-Kind services, however per IRS guidelines it doesn't show as income but does show as expense. This along with depreciation indicates a deficit on our 990 that is misleading. Our audited financial statement explains that but not the 990. 
Our challenge each and every year is to help support our Second Chance Adoption Center.Our adoption fee is very affordable at $75 (sometimes even less), while our investment in each individual animal is approximately $400, including spay/neuter, daily care and medical treatment. Many of the animals we take are in need of extraordinary care, such as x-rays or visits to specialists to assess and treat everything from broken bones to heart surgeries. The shelter operates at a deficit of more than $200K every year and we must raise that money with fundraising, donations and grants. We execute an annual campaign, direct mail and newsletters to inform the community of our mission and needs in hopes of gaining their support. We hold several special events each year to raise funds. 
As we expand our clinic and are able to offer more services, we plan to create a revenue stream to help support our ability to shelter and care for homeless animals.  
Financial Comments by Foundation
Financial figures taken from Form 990 and audit documents. 990s and audits reconcile. Individual contributions include foundation and corporate support, as reported on Form 990.
Nonprofit Humane Society of Manatee County Inc
Address 2515 14th Street West
Bradenton, FL 34205
Primary Phone 941 747-8808